Meta Ads CVR Benchmark
Conversion rate (per click). Q1 2026 (2026-01-01 → 2026-03-31), account-weighted across 42 anonymized Synter-connected accounts.
p10
0.00%
p25
0.01%
Median
2.17%
p75
5.63%
p90
9.98%
Accounts
42
Distribution
p10 0.00%median 2.17%p90 9.98%
95% confidence interval on the median: 0.19% – 4.01%. Higher is better for this metric.
By campaign objective
| Segment | p10 | Median | p90 | 95% CI | Accounts |
|---|---|---|---|---|---|
| All campaigns | 0.00% | 2.17% | 9.98% | 0.19%–4.01% | 42 |
CVR across platforms
Cite this
Synter. "Meta Ads CVR Benchmark, Q1 2026." Synter Paid Media Benchmarks. https://syntermedia.ai/benchmarks/2026-q1/meta-ads/cvr
BibTeX
@dataset{synter_meta_ads_cvr_2026_q1,
author = {Synter},
title = {Meta Ads CVR Benchmark, Q1 2026},
year = {2026},
publisher = {Synter},
version = {2026-q1.1},
url = {https://syntermedia.ai/benchmarks/2026-q1/meta-ads/cvr}
}