01Knowledge
Skills and SOPs
Platform procedures, campaign playbooks, brand rules, and workspace instructions—loaded when the job calls for them.
113 shipped skillsMCP · SDK · API
Ad control for your agents.
Give your agent the skills, actions, connections, and guardrails to research, build, launch, and measure paid media. Use Synter from your terminal, backend, or MCP client.
Live account writes can spend money. Start with a dry run.
export SYNTER_API_KEY=syn_…
npx -y @synterai/mcp-serverUse the local MCP server with Claude Desktop, Cursor, Amp, or another MCP client.
Used by teams at
Backed by Data Tech Fund
The control layer
Everything between intent and spend.
One instruction becomes a traceable ad operation: load the right procedure, choose a runnable action, resolve the connected account, then apply policy.
02Actions
Tools and operations
Read performance, build campaigns, change budgets, sync audiences, generate assets, and validate every result.
113 MCP tools · 556 runnable actions03Connections
Ads and data
Resolve the right ad account, analytics property, CRM, commerce system, or warehouse without handing raw credentials to the model.
OAuth and API-key connections04Control
Policy and approvals
Preview writes, hold changes, protect campaigns, cap spend, and keep an audit trail according to workspace policy.
Dry runs · approvals · audit trailGoverned execution
A write is a workflow, not a prompt.
Inspect → propose → policy check → execute → measure. Select an operation to see the path.
- Agent instruction
- Skill procedure
- Action router
- Policy gate
- System connected account
requestcreate
skillcampaign-creation-protocol
actioncreate_campaign_plan
modedry_run
statusawaiting_review
Campaign operations
The ad stack, already assembled.
01
Launch
- Campaign builds
- Media plans
- Keywords
- Budgets
- Audience targeting
02
Optimize
- Bid changes
- Budget pacing
- Reallocation
- Creative tests
- Dayparting
03
Create
- Ad copy
- Image creative
- Video
- Landing pages
- Creative rotation
04
Measure
- Reporting
- Attribution
- ROAS and CPA
- Anomaly alerts
- Pixel and CAPI audits
05
Govern
- Approvals
- Spend caps
- Audit logs
- Roles
- Client workspaces
06
Integrate
- MCP
- TypeScript SDK
- REST API
- Webhooks
- OAuth
Native connections
Connect the systems your agent already needs.
Connect through OAuth, API keys, managed access, and built-in measurement surfaces. See the catalog for current provider status.
Ad platforms
- Google AdsOAuth
- MetaOAuth
- LinkedInOAuth
- RedditOAuth
- MicrosoftOAuth
- TikTokOAuth
- XOAuth
- Amazon AdsManaged
Measurement
- GA4OAuth
- Google Tag ManagerOAuth
- PostHogAPI key
- Synter PixelBuilt in
- Conversions APIBuilt in
CRM and revenue
- AttioOAuth
- HubSpotOAuth
- SalesforceOAuth
- StripeAPI key
- ShopifyOAuth
Programmatic and retail
- The Trade DeskManaged
- DV360OAuth
- Amazon DSPManaged
- Walmart ConnectAPI key
- CriteoOAuth
Add-ons
Add creative, audience, and signal workflows.
Generate the assets the campaign needs.
Create and store image, video, copy, and landing-page variants with platform-specific checks.
Turn first-party data into activation.
Build matched audiences from first-party data and sync them to supported platforms.
Find the accounts showing intent.
Research buying signals, resolve organizations, and carry explainable audience inputs into campaign planning.
Install
Bring the agent you already use.
Create a workspace key, choose an interface, and validate before any live write.
export SYNTER_API_KEY=syn_…
npx -y @synterai/mcp-serverUse the local MCP server with Claude Desktop, Cursor, Amp, or another MCP client.
“Synter is built by an expert for an expert, rather than by generalist devs.”
Quinn Slack · CEO, Amp
Your agent. Your policy. Your accounts.
Bring your agent. Keep control of the account.
Start with a dry run. Connect live accounts when you are ready.