Analyze your Google Ads search terms to identify wasted spend on irrelevant queries. Surface high-converting terms to add as keywords and low-intent terms to block with negatives.
12 job-seeker queries spending $2.1K with 0 conversions
Add 'jobs', 'careers', 'hiring' as account-level negatives
'software demo' converting at 8.2% but not a keyword
Add as exact match keyword in Demo Request campaign
Broad match keywords triggering 34% irrelevant queries
Move top spenders to phrase match with proper negatives
Analyze your Google Ads search terms to identify wasted spend on irrelevant queries. Surface high-converting terms to add as keywords and low-intent terms to block with negatives.
This template connects to your Google Ads account and automatically analyzes your campaign data. The AI agent processes your metrics, identifies patterns, and generates actionable insights—all in a single thread. No manual data exports or spreadsheet work required.
Quantify budget lost to irrelevant or low-intent search terms
High-performing search terms that should become exact match keywords
Terms to block at account, campaign, or ad group level
Identify recurring patterns like job seekers, DIY, or informational queries
Evaluate which match types are triggering wasteful queries
Detect queries from regions you're not targeting
Run weekly to catch new irrelevant queries before they waste significant budget.
Discover new high-intent keywords from actual user searches.
Identify which broad match keywords need tighter match types.
Link your ad accounts (Google Ads). Read-only access is used to analyze your data.
Click "Start Thread" and the AI agent will begin generating your search terms report. It pulls live data from your connected accounts.
Review the insights, ask follow-up questions, and implement recommendations. Save the report or share it with your team.