One Agent, Every Platform
Most advertising teams juggle a dozen dashboards, each with its own login, campaign builder, and reporting format. Synter replaces that complexity with a single AI agent that handles every platform natively.
Tell Synter what you want in plain English — "Launch a search campaign targeting SaaS buyers in the US with a $50 daily budget" — and it handles the rest. This guide walks through what Synter can do on each platform.
Ad platforms
Campaign types on Google alone
Conversation to manage them all
Google Ads
The deepest integration. Synter creates all four campaign types — Search, Display, Performance Max, and Demand Gen — manages keywords, uploads image assets, and handles conversion tracking end-to-end.
| What You Can Do | How It Works |
|---|---|
| Create campaigns | Ask Synter to launch Search, Display, PMax, or Demand Gen campaigns with your budget, targeting, and creatives |
| Manage keywords | Add keywords, negative keywords, and get keyword ideas based on your product or service |
| Upload creatives | Provide image URLs or let Synter generate images with AI, then attach them to campaigns |
| Track conversions | Set up conversion actions, connect Google Tag Manager, and configure pixel tracking |
| Optimize bids | Switch bidding strategies, update budgets, and adjust geo-targeting on the fly |
Example
"Create a Performance Max campaign called Q1 Lead Gen with a $75 daily budget targeting the US. Use these headlines: Try Synter Free, AI Agent Media Buyers, Optimize Your Ads Today."
Meta Ads (Facebook & Instagram)
Manage campaigns across Facebook, Instagram, Messenger, and Audience Network. Create ad sets with pixel tracking, upload video creatives, and build custom audiences from interest targeting or customer lists.
| What You Can Do | How It Works |
|---|---|
| Create campaigns & ad sets | Synter builds the full campaign structure — campaign, ad set, and ad — from a single description |
| Target audiences | Build audiences from interests, demographics, or upload customer lists for lookalike targeting |
| Upload video creatives | Attach video files to your campaigns or let Synter generate video ads with AI |
| Track with Meta Pixel | Enable pixel tracking on ad sets and pull performance insights |
LinkedIn Ads
LinkedIn has one of the most complex advertising APIs in the industry. Synter abstracts all of it — create complete campaigns with image ads, lead gen forms, and matched audiences in a single conversation.
| What You Can Do | How It Works |
|---|---|
| Create full campaigns | Describe your B2B objective and Synter builds the campaign, uploads images, and creates the ad creative |
| Build lead gen forms | Create LinkedIn lead gen forms that capture leads directly on the platform |
| Upload image ads in bulk | Provide multiple images and headlines — Synter creates all the ad variations at once |
| Match audiences | Upload company lists or email lists for account-based targeting |
Example
"Create a LinkedIn campaign targeting VP-level decision makers in SaaS companies. Use this image for a single image ad with the headline 'Scale Your B2B Pipeline'."
Reddit Ads
Reach communities where your audience is already engaged. Synter handles Reddit's unique post-based ad format, conversion tracking, and community-targeted ad groups.
| What You Can Do | How It Works |
|---|---|
| Create promoted posts | Synter creates the post, builds the campaign and ad group, then attaches everything together |
| Target communities | Choose specific subreddits or interest categories for your ad groups |
| Track conversions | Set up Reddit Pixel and send server-side conversion events for accurate attribution |
| Build audiences | Create custom audiences from website visitors or customer lists |
Amazon Ads
Full coverage of Sponsored Products, Sponsored Brands, and Sponsored Display — including keyword targeting, product targeting, bid recommendations, and reporting.
| What You Can Do | How It Works |
|---|---|
| Create Sponsored campaigns | Launch Sponsored Products, Sponsored Brands, or Sponsored Display campaigns from a single prompt |
| Target keywords & products | Add keyword targets and product targets to your ad groups with suggested bids |
| Get bid recommendations | Synter pulls Amazon's recommended bids to help optimize your spend |
| Pull reports | Generate and download performance reports across all campaign types |
Amazon DSP
Programmatic display, video, and OTT advertising across Amazon properties and the open web. Manage orders, line items, audiences, and reporting.
| What You Can Do | How It Works |
|---|---|
| Create orders & line items | Build programmatic campaigns with custom targeting and budget controls |
| Manage audiences | Create and upload custom audiences for precise targeting |
| Control budgets | Pause, resume, and adjust order budgets in real time |
| Pull metrics | Get unified performance reporting across all DSP activity |
TikTok Ads
Create campaigns, upload video creatives, build custom audiences, and track conversions — all from a single conversation.
| What You Can Do | How It Works |
|---|---|
| Create campaigns | Launch TikTok ad campaigns with ad groups and creatives in one step |
| Upload videos | Attach video files or let Synter generate short-form video ads with AI |
| Build audiences | Create custom audiences from customer lists or website visitors |
| Track conversions | Set up TikTok Pixel and send server-side events for attribution |
X (Twitter) Ads
Full campaign lifecycle plus organic growth. Synter handles campaign creation, promoted tweets, web tag management, and trend-based prospecting.
| What You Can Do | How It Works |
|---|---|
| Create campaigns | Launch campaigns with line items, promoted tweets, and website cards |
| Manage audiences | Build and upload tailored audiences for targeting |
| Track with web tags | Set up X Pixel for conversion tracking on your website |
| Find prospects | Monitor trending topics and discover prospects engaging with relevant content |
Microsoft Ads
Manage Bing Search campaigns, build audiences, and pull performance metrics. Full campaign creation is on the roadmap.
| What You Can Do | How It Works |
|---|---|
| Manage campaigns | List, review, and validate your existing Microsoft Ads campaigns |
| Build audiences | Create and manage audiences for targeting on the Microsoft network |
| Pull reports | Get performance metrics synced into your unified Synter dashboard |
Spotify Ads
Audio and podcast advertising. Create campaigns, upload audio creatives, manage budgets, and pull listening metrics.
| What You Can Do | How It Works |
|---|---|
| Create audio campaigns | Launch audio ad campaigns targeting Spotify listeners by genre, mood, or demographics |
| Upload audio creatives | Attach audio files for your ads |
| Manage budgets | Pause, resume, and adjust campaign budgets in real time |
Cross-Platform Capabilities
Beyond individual platforms, Synter provides capabilities that work across all channels — creative generation, landing pages, analytics, and tag management.
AI Creative Generation
- Generate images with Imagen 4, Flux, or SDXL
- Generate video ads with Veo, Runway, Luma, or Creatify
- Analyze competitor creatives and generate inspired variants
- Build landing pages from a single prompt
YouTube
- Upload videos directly to YouTube
- Create Demand Gen campaigns with your videos
- Pull channel performance reports
Google Analytics 4
- Run custom GA4 reports
- Create conversion events
- Link GA4 to Google Ads for attribution
Google Tag Manager
- Create conversion tracking tags
- Set up custom triggers and events
- Publish container changes
Unified Performance Sync
Synter pulls metrics from every connected platform into a single view — so you can compare Google, Meta, LinkedIn, Reddit, TikTok, X, Amazon, and Microsoft side by side without switching dashboards.
How to Get Started
Synter works wherever you do — in the browser, in your AI client, or via API.
Campaign IDE
Open the Campaign IDE and describe what you want in plain English. Synter selects the right actions and executes them automatically.
AI Clients (MCP)
Use Synter from Claude Desktop, Cursor, or Amp by adding it as an MCP server. Generate an API key in your developer settings and add it to your client config.
REST API
Build custom integrations with the Synter API. Authenticate with your API key and call any capability programmatically. See the API docs for details.
Frequently Asked Questions
How do I get started?
Sign up at syntermedia.ai, connect your ad accounts via OAuth, and start managing campaigns from the Campaign IDE or any MCP-compatible AI client like Claude Desktop, Cursor, or Amp.
How much does it cost?
Viewing campaign performance and pulling metrics is free. Creating and managing campaigns costs credits based on complexity. New accounts start with 200 free credits. Credit packs start at $10.
Do I need to connect my own ad accounts?
For Google Ads, Synter provides a free managed account — no setup needed. For Meta, LinkedIn, Reddit, TikTok, Microsoft, and X, you connect your own accounts via OAuth in a few clicks.
Can I use Synter from Claude Desktop or Cursor?
Yes. Synter works as an MCP server with any MCP-compatible AI client. Generate an API key in your developer settings, add it to your client config, and every capability becomes available.
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