Monitor creative fatigue across your Meta Ads campaigns. Track frequency decay, CTR degradation, and identify which creatives need immediate refresh. Get a prioritized pipeline of creative refreshes to maintain performance.
Hero video ad at 12.4 frequency with 52% CTR drop
Pause immediately and launch variant with new hook
Carousel ads fatiguing 2x faster than static images
Create more static image variants for longevity
3 creatives from Q1 still performing above benchmark
Scale these winners and create similar variations
Monitor creative fatigue across your Meta Ads campaigns. Track frequency decay, CTR degradation, and identify which creatives need immediate refresh. Get a prioritized pipeline of creative refreshes to maintain performance.
This template connects to your Meta Ads account and automatically analyzes your campaign data. The AI agent processes your metrics, identifies patterns, and generates actionable insights—all in a single thread. No manual data exports or spreadsheet work required.
Visual status (critical/warning/healthy) for each creative
How performance degrades as frequency increases
Track when each creative peaked and started declining
Creatives still performing well with room to scale
Which creative formats are fatiguing fastest
Prioritized list of new creative concepts to test
Run weekly to catch fatigue early and maintain creative freshness.
Plan your creative production pipeline based on refresh priorities.
When performance drops, identify if creative fatigue is the cause.
Link your ad accounts (Meta Ads). Read-only access is used to analyze your data.
Click "Start Thread" and the AI agent will begin generating your meta creative fatigue. It pulls live data from your connected accounts.
Review the insights, ask follow-up questions, and implement recommendations. Save the report or share it with your team.